How to Design a Logo: 7 Must Read Resources on the Web

June 17, 2013

Want to learn how to design a logo or improve your logo design skills?

Designing a logo that stands out is no simple task. As a graphic designer it’s your job to develop a logo that inspires trust, recognition and admiration for an entire company or product in it’s simplest form.

In this post, I’ve curated my favorite resources on how to design a logo.

Majority of these articles are written by the very well known graphic designer, Jacob Cass of JUST™Creative. He’s a logo / branding expert, and you can learn a lot from him!

Don’t just read the resources below – put them to use!

Take what you learn, practice and grow your logo design skills.

Branding, Identity & Logo Design Explained: Before you start designing logos you need to understand what they are and how it’s different from a brand and identity. Jacob explains in detail what branding, identity and logo design is.

How To Design A Logo: With the understanding of what a brand, identity and logo is, nows the time to learn how to design a logo. In this article Jacob covers in detail the five principles of what makes an effective logo, what mistakes to learn from, and much more.

Iconic Logo Designers: Here’s a list of some of the world’s most iconic logo designers compiled by another expert graphic designer, David Airey.

Why professional logo design does not cost $5.00: A lot of people are unfamiliar with the importance and value of a logo. This article by Jacob outlines the reasons why professional logo designers do not charge such low fees and why clients should invest in a professional logo design.

10 Common Mistakes In Logo Design: I always say that the best way to learn is from your own mistakes. I know I have. In this article, Gareth Hardy covers ten common logo design mistakes that you should avoid. As a beginning graphic designer looking to master logo design, this is a very important read.

The Logo Design Process of Top Logo Designers: This article summarizes the whole design process of creating a logo.

How To Choose A Logo Designer: If you’re lacking the skills of logo design and want to get the job done right, this article by David Airey will help clarify what you should keep in mind when choosing a professional logo designer. This is also a great article for seeing what potential clients are looking for. Switch your perspective and learn from what this article has to say.

I hope you found the resources above useful!

See my latest work and more on Instagram @BrentGalloway